A landing page is a follow-up to any offers that you've made in your content. It's the next step toward a visitor becoming a customer. A landing page makes a trade, special offer, shares a piece of information or a deal, in return for providing contact information.
Read MoreIn my time I’ve unravelled lots of interesting problems. Some are workarounds often constrained by time and/or tech. Occassionally there aren’t sufficient in-house resources or a supplier has let the client down. Often it is repurposing old content for our digital era. Here’s a case study to inspire you.
Read MoreThese powerful, first person stories begin their own story as words recorded by dedicated volunteers. The transcripts are managed by a talented team within the charity through the editorial and design process before being printed in hard back volumes. Often they arrive with few photos and what there is, isn’t always good quality. One particularly moving book presented a problem as the subject had no photos of his family at all, just his father’s watch.
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