Design Top Tips

Explore quick tips and advice on design including branding and fonts to social media, book design, publishing and website design

How to brief illustrations and photos

Many projects that I work on contain requests for photos or illustrations. Managing these is important from the start, as assets can easily stack up and it can be confusing. It’s not a post about gorgeous design but, like beautiful creations, it’s really useful!

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Social Media Design Berenice Howard-Smith Social Media Design Berenice Howard-Smith

Design a carousel

Have you seen those nifty slides which are appearing all over LinkedIn? If you head over to Canva, pop in some text into a Instagram post template, export to a PDF - job done. Sort of. This post is a carousel with tips on how to design one so you can avoid the most common mistakes.

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Building trust with design consistency

Brand consistency is about making sure your values, ideas, and identity are showcased in a uniform way so that they are clear. This makes our brand easily recognisable to clients which helps them to engage with your business. This post explains why guidelines can save you time, create inclusion and engagement.

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Websites Berenice Howard-Smith Websites Berenice Howard-Smith

What's Squarespace Fluid Engine, and do you need it?

Fluid Engine is Squarespace’s new editor for all 7.1 websites. It’s a content editor which uses regular page sections with a range of blocks. The concept is that it allows more flexibility in website design by allowing the creator to resize, overlap and have more freedom with the structure of a web page.

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