Black minds matter

Website revamp, image research and client training - learn to love a website!

PROJECT DETAILS


FIGMA

SQUARESPACE

BESPOKE CODE

LOOM VIDEO TRAINING

Berenice was extremely professional and made the daunting task of overhauling our website a walk in the park. Always available to meet up on a video call to go over things, as well as on email to answer any concerns myself or the team had.
We were guided through the whole process, step by step and we think the new site looks fantastic. We will definitely be using Berenice again!
— Dane, BMM UK

What Hello Lovely did

The original BMMUK website wasn’t well constructed, which concerned the staff who struggled to maintain it. It did a job but text was set in code boxes and the site map was convoluted. It needed a clean up and some training for the team so that they felt confident and invested in their work.

I created a sitemap of the existing website which had lots of complex links that didn’t empower the user. I worked on a client profile with BMMUK to check my understanding and ensure the website could achieve the immediate aims and work for BMMUK long term.

It became clear that the best way to ensure a clean site was to start with a clean environment. I used a tried and tested plug-in to copy the old site content page-by-page to a new, blank template. I began to rebuild each page, starting with placing content in the correct containers including the blog and advised on better ways to handle the content such as directories.

New links were created for improved navigation and I researched inspirating and real imagery from libraries. Then I began to bring in the branding and advised the client on the best colour adaption for the site so it was consistent with their printed literature. On the tech site, the website is now connected to data capture resources and Google Analytics 4.

Once the words were edited by the team, the site was formally launched with a library of training videos created at each handover stage and on delivery so that the team feel less daunted by the website and able to work on it themselves. And I’m on hand for updates after the site launch.

 

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