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      <p class="" style="color:inherit;margin-bottom:1.25em;font-size:.9375em;line-height:1.618em;font-weight:normal;margin-top:0;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;">Hello Subscriber First Name</p><p class="" style="color:inherit;margin-bottom:1.25em;font-size:.9375em;line-height:1.618em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;">When I began this newsletter, I was all set to talk about hibernating. Then the news broke last night that England will be in a second lockdown. I wasn’t planning to mention Covid-19 as I’m sure that we’re all feeling uncertain and worried, but it seems impossible not to. I’m attempting to view this second lockdown as enforced hibernating. I’ve got Nigel Slater’s <em><a href="https://www.hive.co.uk/Product/Nigel-Slater/The-Christmas-Chronicles--Notes-Stories--100-Essential-Re/21077620" target="" rel="nofollow noopener noreferrer" style="color:#363636 !important;">Christmas Chronicles</a></em> off the bookshelf and starting making a rag rug wreath for the front door. </p><p class="" style="color:inherit;margin-bottom:1.25em;font-size:.9375em;line-height:1.618em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;">I have also turned to poetry these past few weeks. I was reminded of this beautiful poem<em> Time to be slow</em> by John O’Donohue through the <a href="https://tfl.gov.uk/corporate/about-tfl/culture-and-heritage/poems-on-the-underground" target="" rel="nofollow noopener noreferrer" style="color:#363636 !important;">Poems on the Underground</a> project which began in 1986. I love the art of the Tube - from Harry Beck’s underground map and the branding of British Rail - mostly thanks to my dad who worked for the railway until he retired. <em>Poems on the Underground</em> has enabled many people to learn more about poetry in an unusual environment. </p><p class="" style="color:inherit;font-size:.9375em;line-height:1.618em;font-weight:normal;margin-bottom:0;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;">O’Donohue was a priest and Gaelic poet. <em>Time to be slow</em> was first published as part of a book of blessings; <em>Benedictus: Book of Blessings</em>. I first heard it read on BBC Radio 4’s Today programme by BBC reporter, Fergal Keane in March at the start of the lockdown when he shared words that brought him comfort during PTSD. It was moving to hear the poem then and I thought it appropriate to share today in the hope it might help you though the days and months to come. </p>
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<table border="0" cellpadding="0" cellspacing="0" width="100%" bgcolor="transparent" class="text-section section-content" style="border-collapse:collapse;border-spacing:0 !important;border-color:transparent;mso-table-lspace:0pt;mso-table-rspace:0pt;min-width:100%;width:100%;">
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    <td valign="top" class="section-text-area section-content-cell" style="border-collapse:collapse;border-spacing:0 !important;border-color:transparent;mso-table-lspace:0pt;mso-table-rspace:0pt;padding-top:11px;padding-right:44px;padding-bottom:11px;padding-left:44px;color:#000;background-color:transparent;">
      <p class="" style="color:inherit;font-size:.9375em;line-height:1.618em;font-weight:normal;margin-top:0;margin-bottom:0;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;">If - like me - you’ve been worried about waking up in the early hours, then you might enjoy <em><a href="https://www.hive.co.uk/Product/A-Roger-Ekirch/At-Days-Close--A-History-of-Nighttime/14448950" target="" rel="nofollow noopener noreferrer" style="color:#363636 !important;">At Day’s Close: a History of Nighttime</a> </em>by Roger Ekirch. The author explains that nights were divided into two parts, with a ‘watch’ between first and second sleep during which time people might pray or converse quietly with others. I don’t think Ekirch meant grabbing the phone and getting onto Twitter (!) so I’ve swapped my phone for this book.</p>
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      <p class="" style="color:inherit;margin-bottom:1.25em;font-size:.9375em;line-height:1.618em;font-weight:normal;margin-top:0;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;">Here’s what else I’ve been doing. I’d <em>love</em> to know what you’ve been up to and your plans for the future.</p><ul data-rte-list="default" style="margin-left:1em;margin-right:1em;"><li style="font-weight:normal;margin-top:0px;margin-bottom:0px;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;"><p class="" style="color:inherit;font-size:.9375em;line-height:1.618em;font-weight:normal;margin-top:0;margin-bottom:0;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;"><strong>Watching </strong>ATypI 2020 which is an international gathering of anyone involved in type. This online conference brought together typeface designers, lettering artists, publishers, developers, educators, and other members of the global type, tech, and design communities.</p></li><li style="font-weight:normal;margin-top:0px;margin-bottom:0px;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;"><p class="" style="color:inherit;font-size:.9375em;line-height:1.618em;font-weight:normal;margin-top:0;margin-bottom:0;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;"><strong>Reading</strong> <a href="https://www.waterstones.com/book/the-midnight-library/matt-haig/9781786892706" target="" rel="nofollow noopener noreferrer" style="color:#363636 !important;">The Midnight Library</a> by Matt Haig. It <em>is</em> as good as the hype. I’ve also followed author <a href="https://twitter.com/SJ_Watson" target="" rel="nofollow noopener noreferrer" style="color:#363636 !important;">S J Watson on Twitter,</a> who debuted a few years ago with his novel<em> Before I Go To Sleep</em>. I am enjoying his friendly and chatty tweets. </p></li><li style="font-weight:normal;margin-top:0px;margin-bottom:0px;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;"><p class="" style="color:inherit;font-size:.9375em;line-height:1.618em;font-weight:normal;margin-top:0;margin-bottom:0;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;"><strong>Signed up</strong> to <a href="https://www.thehelpfulclinic.com/blog/" target="" rel="nofollow noopener noreferrer" style="color:#363636 !important;">The Helpful Clinic</a> emails. I met founder Thor via <em>Drive The Network</em> and the advice they share on the blog is incredibly useful. </p></li><li style="font-weight:normal;margin-top:0px;margin-bottom:0px;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;"><p class="" style="color:inherit;font-size:.9375em;line-height:1.618em;font-weight:normal;margin-top:0;margin-bottom:0;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;"><strong>Bought</strong> a badge from talented Cambridge based illustrator <a href="https://www.etsy.com/shop/abistevens/" target="" rel="nofollow noopener noreferrer" style="color:#363636 !important;">Abi Stevens</a>. Her designs are beautiful. </p></li><li style="font-weight:normal;margin-top:0px;margin-bottom:0px;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;"><p class="" style="color:inherit;font-size:.9375em;line-height:1.618em;font-weight:normal;margin-top:0;margin-bottom:0;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;"><strong>Running community chats</strong> each week with <a href="https://www.thefullstoppod.com" target="" rel="nofollow noopener noreferrer" style="color:#363636 !important;">The Full Stop podcast</a>, which I co-present. We set these up in October and run thought to December to support those who may feel isolated in lockdown.</p></li><li style="font-weight:normal;margin-top:0px;margin-bottom:0px;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;"><p class="" style="color:inherit;font-size:.9375em;line-height:1.618em;font-weight:normal;margin-top:0;margin-bottom:0;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;"><strong>Booking</strong> workshops with <a href="https://www.drivethenetwork.com/events/" target="" rel="nofollow noopener noreferrer" style="color:#363636 !important;">Drive The Network</a>. I’m looking forward to learning about management finances with Dennis Harhalakis at <a href="https://cambridgemoneycoaching.uk/" target="" rel="nofollow noopener noreferrer" style="color:#363636 !important;">Cambridge Money Coaching</a> and <a href="https://helenlindop.com/" target="" rel="nofollow noopener noreferrer" style="color:#363636 !important;">Helen Lindop</a> on CRM set-ups. I’ve just renewed with Drive for the fourth year. I’m always impressed by the support that founder Ann Hawkins and fellow members provide. I also had the opportunity to <a href="https://youtu.be/jbtuvz8INXI" target="" rel="nofollow noopener noreferrer" style="color:#363636 !important;">present a talk</a> about image copyright to the group too as I also offer picture research. If you’d like to be my guest at a Drive The Network event or would like to join, <a href="https://www.hellolovely.org.uk/say-hello-form" target="" rel="nofollow noopener noreferrer" style="color:#363636 !important;">let me know.</a></p></li><li style="font-weight:normal;margin-top:0px;margin-bottom:0px;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;"><p class="" style="color:inherit;font-size:.9375em;line-height:1.618em;font-weight:normal;margin-top:0;margin-bottom:0;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;"><strong>Designing </strong><em><a href="https://www.amazon.co.uk/Gift-Stories-H-D-Michaels/dp/B08LNSC4MM/ref=sr_1_1?dchild=1&amp;keywords=a%20gift%20of%20stories&amp;qid=1604145981&amp;sr=8-1" target="" rel="nofollow noopener noreferrer" style="color:#363636 !important;">A Gift of Stories </a></em>by H. D Michaels. I was delighted to receive the testimonial above from my client after completing her book cover design, and layout of the print and ebook pages. </p></li></ul>
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      <h2 style="color:inherit;margin:1.414em 0 .5em;line-height:1.25em;font-size:1.8310546875em;mso-line-height-alt:1.8310546875em;margin-top:0;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-weight:300;letter-spacing:-.01em;text-align:center;">Festive font pairing</h2><p class="" style="color:inherit;margin-bottom:1.25em;font-size:.9375em;line-height:1.618em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;">Plans for season social media should be well underway by now. If you’d like to add a little festive style to your graphics, you may wish to try out <a href="https://fonts.google.com/specimen/Mountains+of+Christmas" target="" rel="nofollow noopener noreferrer" style="color:#363636 !important;">Mountains of Christmas</a> which is free for commercial use on Google Fonts. It’s a playful font so it’s best paired with a simple serif such as <a href="https://fonts.google.com/specimen/Open+Sans?query=open%20sans" target="" rel="nofollow noopener noreferrer" style="color:#363636 !important;">Open Sans</a> or <a href="https://fonts.google.com/specimen/Lato" target="" rel="nofollow noopener noreferrer" style="color:#363636 !important;">Lato</a>. </p><p class="" style="color:inherit;margin-bottom:1.25em;font-size:.9375em;line-height:1.618em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;">When you are looking for fonts, do be aware of the licence as this advises where you can use them. For example <a href="https://www.dafont.com/the-perfect-christmas.font" target="" rel="nofollow noopener noreferrer" style="color:#363636 !important;">Perfect Christmas</a> is a great seasonal fun font from Dafont, but it’s free for personal use and a charge applies for commercial use. </p><p class="" style="color:inherit;margin-bottom:1.25em;font-size:.9375em;line-height:1.618em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;">And remember that in design,<strong> less is always more</strong>. It’s very tempting to get carried away with wacky type but keep your branding in mind and legibility too.  <a href="https://hellolovely.design/top-tips/2019/4/17/type-tips-for-social-media-marketing" target="" rel="nofollow noopener noreferrer" style="color:#363636 !important;">This article</a> from my blog gives some type tips for social media and there’s a link within the article on how to place text on images.  </p><p class="" style="color:inherit;font-size:.9375em;line-height:1.618em;font-weight:normal;margin-bottom:0;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;">If you’re happy to pay a small feel to a type designer for commercial use then you may want to chose North and South Pole. Both fonts are designed to be used together and created by Jen Wager and Co. <a href="https://creativemarket.com/jenwagnerco/948173-North-Pole-A-Holiday-Font-Duo?u=monikaratan" target="" rel="nofollow noopener noreferrer" style="color:#363636 !important;">You can download them here </a></p>
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      <h2 style="color:inherit;margin:1.414em 0 .5em;line-height:1.25em;font-size:1.8310546875em;mso-line-height-alt:1.8310546875em;margin-top:0;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-weight:300;letter-spacing:-.01em;text-align:center;">Nero’s Kitchen</h2><p class="" style="color:inherit;margin-bottom:1.25em;font-size:.9375em;line-height:1.618em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;">As well as donating to <a href="https://www.bigissue.com/" target="" rel="nofollow noopener noreferrer" style="color:#363636 !important;">The Big Issue Foundation</a> to support homeless people this year, I also gift fundraising dog biscuits to clients who are owned by four legged friends. If your dog missed out on Molly-taste-tested biccies drop me a line! Better still, share a photo of your woof/s on social media (<a href="https://twitter.com/home" target="" rel="nofollow noopener noreferrer" style="color:#363636 !important;">Twitter</a>, <a href="https://www.instagram.com/berenice_hellolovelydesign/" target="" rel="nofollow noopener noreferrer" style="color:#363636 !important;">Instagram</a> or <a href="https://www.linkedin.com/in/berenicehowardsmith/" target="" rel="nofollow noopener noreferrer" style="color:#363636 !important;">Linked In</a>) and tag me.</p><p class="" style="color:inherit;margin-bottom:1.25em;font-size:.9375em;line-height:1.618em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;">These aren’t any old biscuits. Owner of <a href="https://www.facebook.com/neroskitchenbiscuits" target="" rel="nofollow noopener noreferrer" style="color:#363636 !important;">Nero’s Kitchen</a>, Jan, bakes them using natural ingredients from her kitchen in Happisburgh, Norfolk and every single penny goes to the <a href="http://www.elpidashelterdogs.com/" target="" rel="nofollow noopener noreferrer" style="color:#363636 !important;">Elpida Shelter of Hope</a> in Crete who care for stray dogs. </p><p class="" style="color:inherit;font-size:.9375em;line-height:1.618em;font-weight:normal;margin-bottom:0;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;">Oh - if your dog is nervous of fireworks or you’re thinking of having fireworks in your garden, then here’s some advice from <a href="https://www.dogstrust.org.uk/help-advice/dog-care/fireworks?fbclid=IwAR0FZHPBBMAnv82Y8coOrHjLpseeuf2oRTM4jmwVqKVk-1yQFknDHvTHIo0&amp;utm_campaign=fireworks&amp;utm_content=poster&amp;utm_medium=social&amp;utm_source=twitter" target="" rel="nofollow noopener noreferrer" style="color:#363636 !important;">The Dogs Trust </a>on how to look after your pets and be mindful to pet-owning neighbours, and a poster for children, or adults, to colour in too!</p>
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      <h2 style="color:inherit;margin:1.414em 0 .5em;line-height:1.25em;font-size:1.8310546875em;mso-line-height-alt:1.8310546875em;margin-top:0;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-weight:300;letter-spacing:-.01em;text-align:center;">Work with me</h2><p class="" style="color:inherit;margin-bottom:1.25em;font-size:.9375em;line-height:1.618em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;">To find out if I can help you with your next design project, you can book a <a href="https://hellolovely.design/say-hello" target="" rel="nofollow noopener noreferrer" style="color:#363636 !important;">no-obligation call with me.</a> Don’t forget that I’m running CRM system Dubsado to help project manage work. It also offers payment plans to help you spread out your budgets. You can drop me an email at <em>berenice@hellolovely.design</em> to find out more. </p><p class="" style="color:inherit;margin-bottom:1.25em;font-size:.9375em;line-height:1.618em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;">In the meantime you can find me on <a href="https://twitter.com/home" target="" rel="nofollow noopener noreferrer" style="color:#363636 !important;">Twitter</a>, <a href="https://www.instagram.com/berenice_hellolovelydesign/" target="" rel="nofollow noopener noreferrer" style="color:#363636 !important;">Instagram</a> and <a href="https://www.linkedin.com/in/berenicehowardsmith/" target="" rel="nofollow noopener noreferrer" style="color:#363636 !important;">Linked In</a>. I welcome questions and comments.</p><p class="" style="color:inherit;margin-bottom:1.25em;font-size:.9375em;line-height:1.618em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;">Whatever you get up to in November, please stay safe and well. Let’s keep in touch in these difficult times. </p><p class="" style="color:inherit;margin-bottom:1.25em;font-size:.9375em;line-height:1.618em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;">Best wishes</p><p class="" style="color:inherit;margin-bottom:1.25em;font-size:.9375em;line-height:1.618em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;">Berenice </p><p class="" style="color:inherit;margin-bottom:1.25em;font-size:.9375em;line-height:1.618em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;">P.S. Do feel free to pass this email onto anyone who you think would be interested. If they’d like to subscribe, they can do so <a href="https://hellolovely.design/say-hello" target="" rel="nofollow noopener noreferrer" style="color:#363636 !important;">here</a>. </p><p class="" style="color:inherit;margin-bottom:1.25em;font-size:.9375em;line-height:1.618em;font-weight:normal;height:1.618em;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;"></p><p class="" style="color:inherit;font-size:.9375em;line-height:1.618em;font-weight:normal;height:1.618em;margin-bottom:0;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;"></p>
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