Posts tagged great graphic design
Why Design Thinking affects every product or service.

Design thinking puts the customer at the heart of a process. It can be applied to the design of a book cover, navigating the inside text pages, or branding, websites and the development of a new project or service. The term was developed in start-ups and companies looking at lean developments but it can be used in any size of business. What does it mean in real life?

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Happy Business Birthday Hello Lovely

On the 3rd April last year I began a change of working life. I left the security of a full-time job and began to look at using my design experience and education in a different way. During this year, I have been invited to speak at events, worked on a salon rebranding and worked on a range of exciting projects. I have always been focused on two things: quality and trust. I have stayed true to this goal throughout the first year of business. Here's my ten lessons learned...

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Good design means sales and a better business

In the past, we've been of the mindset that human intervention by a sales person is the conversion tool. A relationship was required to make a person buy that ad space, book the stand at the event or take out a subscription. With the emphasis now online tools to buy and book, design plays a critical part in converting browsers to customers. This week I'm reminded why and I'd like to share my observations with you. I hope it'll help you to apply good design to your website.

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