Sharing using Pinterest
Why share Pinterest boards with designers?
Pinterest is great for sharing images that may inspire you. It could be shapes, colours, font or a style of photography or illustration. If you are working long distance with me, it’s not always easy to explain that you want a colour in a specific shade. In face to face meetings I’ll bring along pantone swatches but you might find an outfit photography or even a kitchen photo with the exact shade that you’d like for your business card!
Clients do not have to be the designer
You do not have to seek out the final design. It's unlikely to exist. The point of commissioning a creative is to ask them to do something unique for your business or product. I can't think of a more overwhelming task!
Approach the board as you might use for your dream house or holiday. You may not require a vast library but you rather like the way the books are arranged on the shelves. The view of the sea is lovely but you may just like the colour of the sea in that image. Be aspirational.
Here’s an example of a board. The client wants a book cover, author website based on the themes in her studyof hauntings which have been made into a historical novel. She’s picked up themes of colour that appear in pagan rituals, patterns that reflect nature but you can see that the range is diverse from sparkling nails to rings and living rooms. In addition, I have also seen the first draft of the novel.
So how to you share a Pinterest board? Easy!
When you create the board, check you haven't applied the Secret setting.
When you have added your images, click on the elipses (three dotted lines) next to the board name. Click on Send board.
Now start to type my name 'Berenice Smith' and look out for my logo next to my name (and yes, I was amazed to find another Berenice Smith too!)
Now click on how you'd like to share the board.
I look forward to collaborating with you.